Search Engine Optimization

A complete Search Engine Optimization solution for every Business

Using basic to technical SEO techniques, for desktop and mobile, we make it search engine friendly and the powerful sustainability to retain and reach the top positions.
  • Complete SEO Solution to meet every business needs.

  • Improve traffic on website to create acquisitions (sales, leads, inquiries).

What is SEO?

SEO stands for Search Engine Optimization. Few definitions to get clear about SEO.
SEO's Potential
An SEO's potential is only as high as the quality of your business or website.
SEO is not a Black Magic
SEO is not a black magic, there is no SEO expert exist who can provide SEO tactics that your site rank no. 1 in a week or month time. In most cases, SEOs need 3-4 months to a year to help your business first implement improvements and then expect positive impacts.
Recommending the Best Practices
SEO is recommending the best practices for a search friendly site. The best practices to ensure that you are serving your online customers a good experience especially when a user is coming from search engine or a user is surfing on desktop computer or laptop.
SEO is a Methodology
Lastly, SEO is a methodology of strategies, techniques, and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement in the search engine's result pages (SERPs) with an ultimate goal to achieve acquisitions (sales, leads, inquiries etc.). There are three basic aspects of a search engine: crawling, indexing, and searching.

Logic behind getting SEO done

More (relevant) traffic + Good Conversions Rate = More Sales/Leads

We all know that the web is evolving at a break-neck pace. Same way the amount of search in search engines. The 85% of the total traffic on the internet is referred to by search engines. Online marketers have to be prepared for today while anticipating tomorrow. Every website which is designed or developed required SEO, and our SEO service and strategy are built for flexibility and resiliency — growing as you grow, adapting as your needs change, recommending and responding to an ever-evolving marketplace.

SEO Services

WebClusion SEO Approach

1. It all starts with a website
It all starts with a website design and our first practice is to create the best possible user experience on your website. To do so, we gather and consider a wide range of data from client’s initial inputs, Google Analytics, competitor analysis, etc.
2. Detailed keyword research
Then we perform detailed keyword research for all the services available on the website. “In our SEO calendar, we target all the relevant keywords which have potential to bring traffic to client’s website”. This is what makes us different from other digital marketing agencies and help us to get great SEO results.
3. SEO friendly content
Based on the keywords we produce interesting, relevant, shareable and SEO friendly content. All of this is backbone with basic to technical on-page optimization, A/B testing if required, setting up goals and a solid link building strategy. If necessary, we also back this up with brand-focused Social Media Marketing and Content Marketing.
4. Most important practice
We adhere all the Google Webmaster Guidelines and make sure that every penny spent by the client is an investment of present and the future. There is no risk of Google harming the website anytime. We provide complete transparency to clients through an Activity Log Sheet which includes all the credentials, the status of keywords ranking and traffic, all on-page activities, link building activities, and many more.

Our SEO Specialisms

All of our SEO Campaigns are bespoke to our clients’ unique requirements and usually goes through a number of SEO services.
Local SEO
WebClusion works with you to get your website visible on Google Business and Google Maps as well as other local listing platforms. Showing your website in local search results are more important than ever. WebClusion offers focused local SEO, both for small businesses seeking customers nearby and big businesses having branches in multiple locations.
Technical Website Audits
The website technical audits cover the full spectrum of basic to technical SEO. It reviews all the important SEO elements such as content relevancy, page speed, mobile SEO, social SEO, rich snippets, duplicate and missing meta tags, backlinks, website’s UX, and much more. Lastly, the technical SEO audit then provides the way to move SEO campaign forward in the most effective manner.
Enterprise Ecommerce SEO
When it comes to e-commerce SEO, an SEO's potential is largely depending on the quality of your business or website. The primary aim of an e-commerce site should be to show the search engines that your site is trustworthy, products are categorized and structured well, and the technical SEO is properly done. WebClusion has achieved great results for the e-commerce sites, for reference check the case study of an e-commerce site we have worked on.
SEO Website Migration
If you are moving your current website to a new domain, lots of care should be taken, a poor migration could cost you your existing SEO strength, website traffic and ultimately sales and revenue. WebClusion can work for you or with your developers to migrate the website to a new domain without losing keywords ranking, organic traffic and revenue. WebClusion have worked with clients in a variety of industries, migrating sites ranging in size from a few hundred pages to thousands – across multiple languages.
Link Building
WebClusion promise to deliver only the high-quality backlinks. The backlinks that will help your website stay competitive in even the toughest of Google’s search algorithm updates. We research and check the different metrics to identify top blogs and websites that are relevant to clients’ service. We then reach out the webmaster or blogger through an email and make an attempt to persuade them to write an article or post a link to their website.
Google Penalty Removal
We have worked with many clients who had a significant drop in keywords ranking and organic traffic. Their websites are the victim of either an algorithmic devaluation or a manual Google penalty. The Google penalty removal service provided by WebClusion has 3-phases which are “Reasons Collection”, “Manual Research & Analysis”, “Recovery – Disavowal, Reconsideration”. Based on all the collected data, research and analysis we implement all the required action needed to remove Google penalty.

SEO Pricing

No two campaigns are the same, same way the SEO pricing.

Each SEO campaign is tailored to match the individual requirements of our clients depending on factors such as the location, the strength of the competition, the quality of website and nature of the business. We are in our early stage as a digital marketing agency and we believe that every business collaborating with us deserves the best because it is the only way we can build and sustain relationships for long, and to start we will give you a highly competitive quote.

Here are some estimates of the SEO Pricing:

# Pricing per month (in INR) Nature of Campaign
1 15,000 to 25,000 Low competition targeting local audience
2 25,000 to 40,000 Mid-range small business having medium competition targeting local and national audience
3 40,000 to 60,000 Competitive small or medium business targeting local and national audience
4 60,000 to 90,000 Competitive medium business targeting local, national and international audience
5 90,000 upwards B2B, E-commerce or high-level business targeting national or international audience

Tell us about your business goals

Give us a brief about your project and we will be ready to go.

Our SEO Process

Step 1: A 2-Way Interview to have a deeper understanding of your business needs.
Provide your website URL to let us go through your services or nature of the business. Also, provide your name and email-id where we can reach you.
Considering your website, we will prepare a list of questionnaires. Below are few examples.
  • What is your target audience?
  • What is your nature of business and what makes you unique, valuable to customers?
  • Who are your customer and what medium they are reaching you currently?
  • How they are finding your website currently?
  • Who are your competitors?
  • Have you done SEO earlier?

To get an answer to all the questions and understand your business from a holistic standpoint we will have a discovery call or we can communicate through email.

Step 2: Get a free SEO quote or ASK for a paid Technical and Search audit

If you are satisfied with the initial conversation and you have a small or medium business, 5 to 10 services you can opt for a SEO quote. Along with SEO quote, we will also share few references and case studies of prior clients from which you can have a better picture of us and our work.

Secondly, if you have a large complex business, an e-commerce B2C or B2B site, more than 10 services we strongly recommend to first request for technical and search audit. The timeline to deliver the technical audit is 7 to 15 days and the costing varies from INR 40,000 to 80,000, both depending upon the size of business.

What is all included in technical and search audit? Check it below:

Part 1: The issues and recommendations for improvement related to all important SEO factors such as:

  • Accessibility review of SEO elements such as page speed, 404, broken links, etc.
  • Technical review of SEO elements such as robots, sitemap, URL standardization, etc.
  • On-page content review such as title, description, heading, duplicate content, internal linking, content relevancy, etc.
  • Authority Review such as domain authority, number of backlinks, inbound link quality, etc.
  • Social SEO review
  • Rich snippets and schema code implementation review.
  • Mobile site performance review such as load time, device/browser compatibility, etc.

Part 2: The current status of important 4 SEO pillars and its respective checkpoints.

  • Crawlability/Indexation
  • Authority
  • Content
  • User Experience

Part 3: Bifurcation of search queries data into branded and unbranded keywords. A suggested landscape to improve unbranded keywords.

Part 4: An estimate of the overall investment. What resources will be required from client side to implement SEO recommendations? The resources like a developer, designer, content writer, etc.

Part 5: Estimated positive business impact and criteria for measurement.

To get some important insights for preparing technical and search audit, we will be needed a restrictive view of Google Analytics and Google Search Console data (if available).

Step 3: Decide.

Why not at-least conduct a 2-way interview, we’ll probably give you a ballpark idea of our work approach towards your business requirements. These are, of course, completely cost and obligation free.

WebClusion

We work for your successful web presence.

Why you should choose WebClusion

Webclusion is somewhere different from other agencies. We are currently a small team but everyone has a deep understanding of algorithms that control how a search engine works, the 20% of the time we spend on learning new techniques related to web technologies and search marketing, which has led to a culture of constant learning and knowledge sharing. We believe that this is the only way we are different from other digital marketing agencies and we can give our clients’ website a real edge over the competitor.

At WebClusion we take work transparency very seriously. We make a log of every single activity and empower the client through knowledge and reporting.